Privacy Statement

Protection of your personal data

The protection of your personal data is an important matter to us.

Personal data are any information concerning the personal or material circumstances of an identified or identifiable individual. This includes information such as the real name, address, telephone number and date of birth. Since special protection is given to these data, we collect them only to the extent that is technically necessary.

In the following, we will explain our obligations in this respect, describe the information we gather during your visit to our internet site and point out how this information is utilised. Our data protection procedures are in harmony with the regulations of the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG).

We collect, process and store your personal data solely and exclusively for the processing of queries and, as appropriate, the performance of orders/contracts. Your data will be utilised for more extensive purposes solely if you have granted your separate consent and then solely for the purposes specified in the consent (e.g. for information about offers in newsletters etc.).

The responsible authority within the sense of Section 13 (1) TMG Responsible Authority within the sense of data protection law is the following:

HAMBURG BUSINESS CENTER Eppendorf GmbH
Christoph-Probst-Weg 4
20251 Hamburg

Phone: 040 / 6113 5555
Fax: 040 / 6113 5110

Email: info2@hbc.de

Managing director with signing authority: Jochen Ruttkamp

As a rule, our website can be utilised without requiring the disclosure of any personal data. If and when personal data (such as name, address or email address) are collected on our site, the data are collected, whenever possible, solely on a voluntary basis. Any such data will not be passed on to third parties without your express consent.

We caution you, however, that the transmission of data via the internet (e.g. in email communications) can be vulnerable to security breaches. Seamless protection of the data from third-party access is not possible.

Objection is hereby raised expressly to the utilisation by third parties of any contact data published in conformity with the requirements for legal information on this site for the delivery of advertising and information materials which have not been expressly requested. The site operators expressly reserve the right to take legal steps in the event of delivery of advertising material which has not been requested (e.g. spam emails).

 

Utilisation of your data

Our site offers various functions that, when used, lead to our collection, processing and storage of personal data. In the following, we explain what happens with these data:

Contact form

We use any data entered in our contact form solely for the processing of queries that are submitted using the contact form. After the query has been processed, the collected data are deleted within six months.

Transfer of data

We do not transfer any data (e.g. name and address) to other parties unless this is required for the fulfilment of our contractual obligations and for third parties to ensure smooth processing, especially for the performance of a concluded contract, or if their storage is required for other legal reasons. Whenever you provide personal data to us, these data will be used solely for the designated purpose to which you have given your consent before entering the data. We will store your personal data only for duration that is necessary for the intended purpose of the data collection or that is legally required.

Data are not transferred to third parties for any reasons other than the designated purposes of performance of contracts and payments.

Statistical analysis of visits to this internet site

We collect, process and store the following data when this internet site or single files on the internet site are accessed: IP address, website from which the file is accessed, name of the file, date and time of the access, transmitted quantity of data and report on the success of the access (so-called weblog).

We utilise these access data solely in anonymised form for the continuous improvement of our internet site and for statistical purposes.

Privacy statement for the utilisation of Facebook plugins (“Like” button)

Plugins of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304 USA, have been integrated into our site. You will recognise the Facebook plugins by the Facebook logo or the “Like” button on our site. An overview of the Facebook plugins is available here:  http://developers.facebook.com/docs/plugins/

When you visit our site, the plugin establishes a direct connection between your browser and the Facebook server. Facebook then receives the information that you have visited our site with your IP address. When you click on the Facebook “Like” button while you are logged on to your Facebook account, you can link the content of our site with your Facebook profile. Facebook is then able to associate the visit to our site with your user account. We want to point out that we, the operators of the site, do not receive any information about the content of the transmitted data and their utilisation by Facebook. You will find additional information in Facebook’s privacy statement at  http://de-de.facebook.com/policy.php

If you do not want Facebook to be able to associate your visit to our site with your Facebook user account, please log out of your Facebook user account.

Google Analytics

This website uses Google Analytics, a web analysis service provided by Google Inc. in the USA (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, "Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website and the Online Store analyze how users use the site. The information generated by the cookie about your use of this website or the Online Store (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website or the Online Store, compiling reports on your activities for HBC and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website or online store. We would like to point out that HBC uses Google Analytics with the extension "_anonymizeIp()", so that your IP address is only processed in abbreviated form to exclude a direct reference to a person.
You can object to the collection and use of information by Google at any time with effect for the future by installing the deactivation add-on provided by Google.
This website uses the remarketing function of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). This function enables interest-based advertisements to be presented to visitors to the website as part of the Google advertising network. For this purpose, the remarketing function uses so-called "cookies", text files that are stored on your computer and which, among other things, make it possible to recognize your visit when you call up websites that belong to the Google advertising network. On these pages, you can then be presented with advertisements that relate to content that you have previously accessed on websites that use Google's remarketing function.
According to its own information, Google does not collect any personal data during this process. However, if you do not wish to use the remarketing function, you can generally deactivate it by making the appropriate settings at http://www.google.com/settings/ads.
Google Tag Manager
We use the service called Google Tag Manager from Google. "Google" is a group of companies and consists of Google Ireland Ltd (provider of the service), Gordon House, Barrow Street, Dublin 4, Ireland as well as Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and other affiliated companies of Google LLC.
We have concluded an order processing agreement with Google. The Google Tag Manager is an auxiliary service and processes personal data itself only for technically necessary purposes. The Google Tag Manager takes care of loading other components, which in turn may collect data. The Google Tag Manager does not access this data.
You can find more information about the Google Tag Manager in Google's privacy policy.
Please note that American authorities, such as intelligence agencies, could potentially gain access to personal data that is inevitably exchanged with Google due to the Internet Protocol (TCP) when this service is integrated, due to American laws such as the Cloud Act.

Google Ads

Use of Google Ads Conversion Tracking 
This website uses the online advertising program "Google Ads" and, within the scope of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising media (so-called Google Adwords) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. In this way, we pursue the aim of displaying advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.
The conversion tracking cookie is set when a user clicks on an ad placed by Google Ads. Cookies are small text files that are stored on your terminal device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across Google Ads customers' websites. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted in to conversion tracking. The clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive information that personally identifies users. If you do not wish to participate in the tracking, you can block this use by deactivating the Google conversion tracking cookie via your internet browser under the keyword "user settings". You will then not be included in the conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising pursuant to Art. 6 (1) lit. f DSGVO. The use of Google Ads may also involve the transmission of personal data to the servers of Google LLC. in the USA.
You can obtain further information about Google's data protection policy at the following Internet address: https://www.google.de/policies/privacy/.
You can permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not be available or may be restricted if you have deactivated the use of cookies.
As far as legally required, we have obtained your consent pursuant to Art. 6 (1) lit. a DSGVO for the processing of your data as outlined above. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the "Cookie Consent Tool" provided on the website or alternatively follow the option described above to make an objection.

Google Ads Remarketing

Our website uses the functions of Google Ads Remarketing, with this we advertise for this website in Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google sets a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f DSGVO.
Additional data processing only takes place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads you view on the web. In this case, if they are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups. In the course of using Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/onweb/
Further information and the privacy policy regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
As far as legally required, we have obtained your consent pursuant to Art. 6 (1) lit. a DSGVO for the processing of your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the "Cookie Consent Tool" provided on the website or alternatively follow the option described above to make an objection.

Bing Ads (Microsoft Corporation)

This website uses the conversion tracking technology "Bing Ads" from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads sets a cookie on your computer if you have reached our website via a Microsoft Bing ad. Cookies are small text files that are stored on your terminal device. These cookies lose their validity after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognize that the user clicked on the ad and was redirected to this page (conversion page). If personal data is processed in the process, this is done in accordance with Art. 6 (1) lit. f DSGVO based on our legitimate interest in effective marketing.
The information collected with the help of the conversion cookie is used to create conversion statistics, i.e. to record how many users reach a conversion page after clicking on an ad. This tells us the total number of users who clicked on our ad and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. If you do not wish to participate in the tracking, you can object to this by deactivating the Bing Ads conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics. Alternatively, using the deactivation page for consumers from the EU http://www.youronlinechoices.com/de/praferenzmanagement/, you can
to check whether Microsoft advertising cookies are set in your browser and deactivate them.
You can find more information about the privacy policy of Microsoft Bing Ads at the following web address: https://privacy.microsoft.com/de-de/privacystatement.
To the extent legally required, we have obtained your consent pursuant to Art. 6 (1) lit. a DSGVO for the processing of your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.
Bing Ads (Microsoft Corporation) Universal Event Tracking
This website uses the Universal Event Tracking of the conversion tracking technology "Bing Ads" by Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA).
For the use of universal event tracking, each page of our website contains a tag that interacts with the conversion cookie set by Microsoft Bing Ads. This interaction makes user behavior on our website traceable and sends the information thus collected to Microsoft Bing Ads. The purpose of this is that certain predefined goals, such as purchases or leads, can be statistically recorded and evaluated in order to make the targeting and content of our offers more interest-oriented. The tags do not serve to personally identify users at any time.
Insofar as the transmission of information about user behavior to Microsoft Bing Ads includes personal user data, this is done in accordance with Art. 6 (1) lit. f DSGVO on the basis of our legitimate interest in the statistical evaluation of the success of product ads in Microsoft Bing Ads and the purchasing behavior of the user and thus serves to optimize our online offering.
If you do not wish to participate in the tracking, you can object to this by deactivating the Bing Ads conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics. Alternatively, using the deactivation page for consumers from the EU http://www.youronlinechoices.com/de/praferenzmanagement/, you can
to check whether Microsoft advertising cookies are set in your browser and deactivate them.
You can find more information about the privacy policy of Microsoft Bing Ads at the following Internet address: https://privacy.microsoft.com/de-de/privacystatement.
To the extent legally required, we have obtained your consent pursuant to Art. 6 (1) lit. a DSGVO for the processing of your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

External content

We use active JavaScript content from third-party providers on our internet site. When our internet site is accessed, these third-party providers may receive personal information about your visit to our internet site. You can prevent this by installing a JavaScript blocker (such as the browser plugin “NoScript” (www.noscript.net)) or by disabling JavaScript in your browser. Doing so may result in restrictions on the use of functions on the internet sites you visit.

Utilisation of cookies

We utilise cookies on various pages of the site so that we can make visits to our website more attractive and enable the use of certain functions. These so-called “cookies” are small text files that your browser can store on your computer. The process or storing a cookie file is also called “setting a cookie”.

You can yourself set your browser as you see fit so that you are notified whenever a cookie is set; it is possible to decide on a case-by-case basis whether to accept the cookie, to accept all cookies or to block all cookies. Cookies can be used for a number of different purposes, e.g. to recognise that your PC has previously connected to a web site (long-term cookies) or to store the most recently viewed offers (session cookies).

We use cookies to enhance your user convenience. However, our partner companies are not permitted, or it is technically impossible for the partners, to use cookies to obtain, process or utilise personal data via our website. Most of the cookies we use are deleted from your hard drive at the end of the browser session (session cookies). Other cookies stay on your computer and enable us to recognise your computer when you visit us again (long-term cookies). The type of cookies and the manner in which we use them do not lead to any detriment or risk for you. We recommend that you allow cookies from our website to be accepted so that you can use our convenience functions.

Data security and data protection, communication via email

We utilise all of the available technical and organisational means to store your personal data in such a way that they are inaccessible to third parties. We cannot, however, guarantee complete data security for email communications, so we recommend using the postal service for the communication of information that is highly confidential.

Revoking consent — data information and requests for changes

The Federal Data Protection Act gives you the right to request information free of charge about your data that have been stored as well as the right to correct, block or delete these data. Your data will be deleted upon request provided that this is not prohibited by statutory regulations. You may revoke any consent for the use of your personal data that you have granted to us at any time. You may at any time send requests for information, deletions and corrections of your data as well as suggestions to the following address:

HAMBURG BUSINESS CENTER Eppendorf GmbH
Christoph-Probst-Weg 4
20251 Hamburg

Phone: 040 / 6113 5555
Fax: 040 / 6113 5110

Email: info2@hbc.de

Managing director with signing authority: Jochen Ruttkamp

Sources: Disclaimer eRecht24, Facebook Privacy Statement, Google Analytics Privacy Statement, Google AdSense Privacy Statement, Google +1 Privacy Statement